Ways to Promote Facebook Fan Page

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Just created the facebook page and need to know how to promote it ? Facebook fan page is being used by people from all the fields to give an opportunity to their fans to stay connected with them. With the popularity of fan pages, they are being created by the politicians, Players, site owners, Bloggers, Business entities and many more. When it comes to promotion some of them really don't need it. People search the celebrities fan pages and like them and they don't really need any promotion. But if you are not a celebrity or famous figure then you need to work harder for page promotion. One of the great feature of facebook is  fission or viral reaction. If some one like anything on facebook then whole of his/her facebook friend list comes to know about it and if some of the friends follows the like then it is an unstoppable process. That’s the beauty of social networking giant. So after creation of the facebook fan page try to attract as much fans or likes as  you can to make it popular on facebook. Lets have an insight to different simple methods to promote the page.

First Recommend to your friends

Who can be the first one to know about your facebook page ? obviously your friends on facebook. As they are your friend then it has high tendency that they are going to like the page. The facebook make this job easier for you. After setting up and finalizing the page you can tell your friend by going to Getting Started in the left pane where you can find the Suggest to friends. Just select the all  friends or few from list and share it.

Tell your non facebook friends

Although there would be few people in your social circle which are not on facebook but it can be possible. Just create the email list or contact list of the friends. You might already have that list in your email accounts also(hotmail, yahoo, gmail etc ). So you are now going  to work like an internet marketer who has the huge list of emails in his pocket for promotion works. Now again go to Get Started and go to import contacts button.It will give you both the options either you can upload an existing contact list or you can get the list  from your email which is fast and easy way. Up till now you have finished telling your facebook friends and non facebook contacts about your facebook page .

Promote the page on your Website or Blog

If you are website owner or blogger then you certainly need a facebook page to make people connected to your website via facebook without visiting your webpage. The other benefit is obvious that your fans can help you in promotion of your website or blog. You can adopt many ways to promote the facebook page through your website .

Add Like Box to your website

Like box let your site visitor know about your page by having the facebook page link and activities on your website within a box. You might have already witnessed such box on may pages. To add the box you can read my post : Add Like Box to Facebook Page

Integrate facebook Page with twitter

If you have the twitter account then it is possible that your follower on twitter do not know about your facebook fan page. It is better to let them know so that they can also follow you on facebook. For such integration you need to visit : Facebook and Twitter Integration

Force People to Like your Page

I know you might not like the word FORCE in the heading. But if you have the website or blog with good visitors you can easily make the people to like your facebook page. For this you can adopt many strategies. Give something free like eBook but before sending the download link you can ask them to like your facebook page. you can automate this process. Also You can  run a competition for any prize. In such promotional competitions you can place the condition for participant to like your facebook page first.

Create an Eye Catchy Welcome Tab

With default settings if anyone goes to your page it lands on wall of your page. It is not good and there is every possibility that visitor turns away from the page. Create a welcome tab for the page so that whenever anyone visit your page it gets the eye catchy welcome note where you can give the little brief of your facebook page. This can increase the ratio of people landing on your facebook page and becoming fan of it.

Get Your Page User Name Quickly for Branding

The thing which mostly people miss about new page is user name. Assume you have a website, blog , your name, or brand name for which you have created the page is xyz. So you might like to have the facebook page address like facebook.com/xyz. It will create a brand name on the facebook. But unfortunately after creating the page you do not get the same address for your page. But when you will reach to twenty five fans then you can claim this name , if available, by visiting here.

Add Facebook Page in Email Signature

Email is still the biggest media of communication. Put your facebook page address in your email signature which will help to promote your facebook fan page. This is the old and ever green method of promoting any link through email.

If You Can Afford then Advertise the Page

First few words of heading need your attention, if you can afford. So you got my point, if your pocket allows you, spend some money for its promotions. Facebook Ads gives you flexibility to create an advertising campaign based on interest, geographical location, age, sex etc. You can not find such flexibility in any other web advertising service and most important facebook has millions of users.

Make Your Page Interesting

You all know about the viral nature of the facebook. You can add juice to your page by holding an event,  running a interesting poll etc. With all such activities the interest of your fan will increase in your page and will help your page go viral on facebook.

Communicate with Your fans

Just do not sleep after creating the page. Update it regularly and create some interest for your fans. Reply to comments of your fans and participate in the discussion in comments. Because every activity on your facebook fan page will help in its promotion.

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