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Improve Blogger’s SEO By Avoiding Duplicate Contents

Posted By Zeeshan On 11:40 PM

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Duplicate contents can dent your SEO badly. If your few post have full or partial duplicate copy on the web then it will not only hamper Search Engine Ranking for those posts but it will hamper the overall SEO health of your blog. That's why most of SEO gurus or bloggers will suggest you to produce original content.

If you are producing original contents and If your blog is on Blogger(blogspot) platform then still your blog can have duplicate contents. The Archiving of your blog posts can cause duplicate content. Most of the Blogger’s blogs do have monthly archives to provide the better navigation to the visitor. If this archives pages is in Google search index then you are having the duplicate contents. Reason for this is simple that the monthly archive page  will contains all the posts of a particular month but the same posts will also be having their separate pages. So the Content will be on two places i.e in the post page and in the archive page.

Also Read:

SEO tips for Blogger (blogspot)

Blogger Tips

So how to avoid this Problem of duplicate content in Blogger to improve its SEO ?  Firstly you can make your blog No Archive. To do so go to Blogger account and then go to Setting > Archiving and select No Archive. But if you want to have the archives then do add the following meta tag in the Blogger template. This Meta tag Code will stop Search robots to index the content present on the archives pages.

1. Go to Blogger account.

2. Go to Design > Edit HTML.

3. Rite after <head> copy and paste the following meta tag in template and save the settings.

<b:if cond='data:blog.pageType == &quot;archive&quot;'>
<meta content='noindex,follow' name='ROBOTS'/>
</b:if>

To check whether the meta Robot tag is working properly go to any archive page in browser and go to page source. If you have added the meta tags properly then you will be having meta robot tag in the page source.

SEO Blogger 

After making the archives pages Noindex you have to delete the existing Archive Pages in the index of Google. To do so Go to Google Webmaster Tools and then go to Site configuration > Crawler Access > Remove URL > New Removal Request.

SEO Blogger1Enter the URL of the Archive page and at next page select “ Remove Page from search results and cache” and also check the check box . Submit the Request, after few hours the page will be removed from search results and cache of Google.

The other source of duplicate content is static page. If you have placed anything on the static page of Blogger which is also present on the other WebPages then your Blogger’s blog would be having the duplicate contents. Like most of people place privacy policy as per adsense policies in Blogger’s Static page but such adsense privacy policy is present on many pages and can cause duplicate contents. To avoid just paste the following piece of meta tag code in the template rite after head section in the template. 

<b:if cond='data:blog.pageType == &quot;Static_page&quot;'>
<meta content='noindex,follow' name='ROBOTS'/>
</b:if>

Note: If you have something original on static page that you want to be indexed by the search engines then do not add the meta tag given above.

In that way you can stop the potential duplicate contents for your blog hosted on Blogger (blogspot). It will improve the Search Engine Optimization (SEO) of Blogger.

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